Giuoco Piano Advisory Limited

About Us

Giuoco Piano Advisory Limited (GPAL) takes its name from the “Giuoco Piano”, a classic chess opening where the key chess pieces strategically control the centre of the chess board. Like chess business is about planning ahead & choosing the best strategies.

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Who We Are

30+ Years in Business

At Giuoco Piano Advisory Ltd we provide advisory services covering the preparation of businesses for sale, selling businesses, acquiring companies & developing & implementing strategies for business growth in the UK & internationally.

We have particular expertise in the SaaS world & deep knowledge of the education, healthcare & social care sectors and extensive knowledge of the Paper, Pulp, Document Management, Customer Communications, Business Process Outsourcing, Digital & Offset Print sectors.

We are passionate about realising the full value of businesses, the potential of their leaders & employees & helping both to create a more caring & inclusive world.

Using a consultative approach, we deliver a range of solutions that help leaders develop themselves & their organisations, build value, drive change, disrupt the market & turn potential ideas into realities. We help create unique, powerful & innovative solutions grounded in logic & fact that help your business grow and prosper.

With over 30 years leadership & mentoring experience we help leaders build high performing businesses, teams, people & organisations so that they and their company’s reach their full potential.

We work hard to really understand the world in which our clients work before equipping them with proven ways of growing their businesses & working to reach their goals & aspirations.

Our participation varies from assignment to assignment and includes retained advisory & consulting work, one-off projects, taking board positions, Chair & NED roles & co-investing.

dream. dare. discover.

About Us

Our Founder and CEO

Martyn Dadds

Martyn Dadds

Founder and CEO

Our Founder & CEO is Martyn Dadds. Martyn is a strategic advisor & mentor who is passionate about realising the potential of people & organisations & unleashing the power of business for the benefit of society.

Martyn has over 30 years experience of leading Private & Public companies in the UK & Internationally.

He is an advocate for the rights of people with Learning Disabilities, Autism & Alzheimer’s & is the founder of the Restraint Reduction Network (RRN) to minimise the use of restrictive & coercive practices in health, social care & education. The RRN is now the Standards setter for health & social care “restraint training” in England & is certified by UKAS.

Martyn also helped Ajibola Lewis, her family, Steve Reed MP, Jackie Doyle-Price MP (Under Secretary of State for Mental Health), Baroness Doreen Massey of Darwen, pass « Seni’s Law », the Mental Health Units (Use of Force) Act 2018. This involved gathering cross party support in both the House of Commons & House of Lords and guiding a private members bill through the UK Parliament.

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